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Delivering measurable return on investment

Premium marketing that is 75% more cost effective
in an AI-powered world.

A flexible, systematised, managed marketing service built on 60+ years of C-suite marketing and deep enterprise technology capabilities, that:

  • Builds expert-led brand positioning that distinguishes you from generic competitors.
  • Executes multi-channel marketing campaigns that move from strategy to market quickly, prioritising judgement and reasoning over output.
  • Measures ROI in real time with our revenue intelligence system, linking campaign activities to closed deals and the cause and reason behind every result.
Let's Talk

Or, for a complimentary marketing health check, start here.

The HARP Difference

Others report performance.
HARP goes a step further.

We help our clients understand what causes performance and how to act on it, in real-time.

HARP's Human-led, AI-powered methodology replaces expensive platforms and manual production. Our amplified campaigns are built on expert brand foundations, and our HARP Strings revenue intelligence and campaign delivery system traces every activity back to revenue, showing what actually drove results.

Brand Foundations

The strategic core every campaign is built on: clear positioning, a distinctive narrative, and a deep understanding of your market, competitors, and audience.

30+ years of executive marketing leadership across complex professional services and listed organisations.

Strategy · Clarity · Purpose

Campaign Execution

AI amplifies, repurposes, and scales your existing content to reach more of your audience, more often, adapting in real-time to what the data shows is working.

Content repurposed and scaled by AI, informed by a deep understanding of how customers experience your brand and what makes them respond.

Speed · Scale · Automation

Real-time ROI Measurement

HARP Strings, our proprietary, platform-agnostic first-party revenue intelligence system, closes the loop between the qualified leads our campaigns deliver and the deals you close.

Led by 30+ years of enterprise technology expertise, HARP Strings is designed and engineered in-house to embed revenue attribution and feedback loops.

Insight · Revenue · Growth

Explore the full HARP methodology
Who's Behind It

Built by people
who've done it before.

HARP's leadership combines over 60 years of experience across C-suite marketing and technology strategy.

We're C-suite marketers and technologists who've built, scaled, and transformed marketing functions for some of Australia's most recognised organisations, and we built HARP to bring that same capability to businesses that need it most.

The people building your strategy are the same people guiding its execution. No hand-offs. No account managers. Direct access to the expertise that drives results.

M

Marketing Leadership

30+ years of C-suite brand strategy, growth advisory, and marketing transformation across boards, senior leadership, and complex stakeholder environments.

T

Technology & AI Leadership

30+ years of enterprise technology at C-suite level, spanning AI, data architecture, and the systems that power attribution and scale.

Chantalle Meijer
Managing Director, Growth | Key Architect

Chantalle Meijer

Chantalle Meijer is a key architect of HARP Marketing's Human-led, AI-powered methodology, with over 30 years of executive experience in marketing, brand, and growth strategy across complex professional services and listed organisations.

A former CMO, she has built brands that increased market awareness by up to 30% and delivered sustained organic revenue growth in competitive, consolidating markets.

Drawing on her experience as Managing Director, Growth, at KSIB, and her extensive work with executive teams and boards, Chantalle combines human insight with data and AI to translate brand positioning into measurable growth.

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Steven Brown
Managing Director, Technology & AI

Steven Brown

Steve is a technology and cybersecurity executive with more than 30 years of experience in financial services and enterprise technology leadership.

As former Chief Information Security Officer, Chief Technology Officer, and Chief Architect at Macquarie Group, he led large-scale technology transformation and cybersecurity programs across global markets.

At HARP, Steve focuses on integrating AI, data architecture, and attribution systems to ensure marketing performance can be measured, optimised, and connected directly to revenue outcomes.

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Meet the team →
Why Now

AI-powered marketing delivering better quality. Faster. At a lower cost.

0

More cost-effective than a traditional function, in an AI-powered world.

Seven revenue performance dimensions. One clear winner.

How HARP Compares

Capability HARP DIY AI Tools In-House Team Traditional Agency
Strategic Thinking
Human-led strategy
Disconnected
Depends on hire
Variable quality
AI-Powered Execution
Built-in
Fragmented
Manual setup
Bolt-on
Measurability
Full-funnel tracking
Platform-specific
Custom build required
Basic GA reports
Speed to Market
16 weeks*
Instant (no strategy)
3–6 months
8–12 weeks
Value for Money
$
$$
$$$
$$$$
Scalability
On-demand
No direction
Hire more
Contract-bound
Amplified Marketing
AI + human synergy
Generic output
Limited bandwidth
Slow iteration

Overall Score

HARP

35 / 35

The Clear Choice

DIY AI Tools

21 / 35

Fast, Limited Strategy

In-House Team

15 / 35

High Overhead

Traditional Agency

14 / 35

Slow & Expensive

DIY tools give you speed without strategy. In-house teams give you control without scale. Traditional agencies give you polish without performance.

HARP works differently. We give you the people and the technology together: human-led strategy and AI-powered execution, with full-funnel attribution, on-demand scalability, and speed to market.

*From kickoff to qualified leads. Scores are based on our team's experience across B2B marketing engagements and reflect general industry observations, not independently sourced data. Individual results may vary.

In Our Client's Words

A Recent Client Case Study

HARP understood our mission from the start and brought the strategic discipline to support it. They sharpened how we tell our story, built the tools to communicate it consistently across channels, and put the right measures in place so we can clearly see what is working and why, without adding pressure to a lean team. Within a month, our engagement rates were above industry benchmarks, giving our Board and leadership team clearer visibility of which messages and channels are resonating and creating strong membership opportunities.

Dr Kim Hamrosi

CEO, Corporate Mental Health Alliance Australia

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Working With HARP

Flexibility at every stage.

HARP was built to prove its value, not just promise it. Our approach is designed so you can always see what's working, scale what delivers, and change direction when you need to.

No lock-in

Month-to-month engagement. No long-term contracts, no exit penalties.

We're confident in what we deliver, so we don't need to lock you in.

No interruption

Whether you have a full marketing team or none at all, HARP fits around your organisation.

We integrate with what you have, and scale from there.

No guesswork

HARP Strings integrates with your existing platforms, connecting campaign activity to pipeline and revenue.

So every marketing decision is backed by data, not intuition.

Get started

For growing organisations ready to kickstart campaign activity without the cost of additional hires. We step in as your marketing function. C-suite marketing and technology expertise from day one, without the overhead of permanent hires.

Go further

For established organisations serious about building a full-scale, measurable marketing engine. We work alongside your existing team, replacing manual execution with AI-powered delivery so your people can spend their time where it matters most.

Our Values

Responsible oversight and human judgement is in our DNA.

At HARP, we all believe in the same principles and values of our CEO Kristin Stubbins AM, founder of KSIB and HARP Marketing.

Excellence

Our insistence on brand authenticity, deliberate human-AI orchestration, and measurable outcomes, not just output.

Honesty

Telling the truth about what works and what doesn't.

Courage

Our willingness to challenge assumptions, recommend bold changes, and transform traditional marketing models.

If this resonates,
let's talk.

Or, find out where your marketing stands today.
Take our complimentary marketing health check here.

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